Robertson homes
Delivering mobile consultancy, a responsive website and fully managed digital marketing services for the Scottish Housebuilder of the Year 2017.
“Awarded the Scottish Housebuilder of the Year 2017 & 2019.”
business challenge
Robertson Homes is part of The Robertson Group and has been designing & building quality, stylish and spacious homes for nearly 50 years. Robertson Homes sought our advice on how to update their online presence and connect with the generation of smartphone users. As part of this they required a new website and digital marketing support to provide a great online experience for their visitors.
creating the experience
We introduced the Group to mobile in 2012 and built, to their design, a fully responsive website in 2015. The new website created a consistent customer journey across all devices and significantly increased sales leads and conversions.
Since then we have provided fully managed digital marketing services, to include: website hosting and management, weekly and monthly reporting on lead generation, assistance with the content and delivery of the Group's email and SMS campaigns across all developments.
In 2017 Robertson's was awarded the Scottish Housebuilder of the Year (Scottish Home Awards).
Insights & Analysis
Customer Success
SMS & Mobile Messaging
Booking Systems
Umbraco
.net
#1
Scottish Housebuilder of the Year 2017 & 2019
50%
increase in web traffic
80%
increase in mobile traffic
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